Essentials of Marketing

Your business may have a great product and a great team behind it, but if you don't have an effective marketing & communications strategy, even an exceptional idea won't have room to grow. Regardless of the size of your budget, there are steps you can take now to keep your brand top of mind and maximize return on investment for your marketing dollars.

This workshop covers the fundamentals of marketing strategy, offering simple and applicable tools to make the most of your message. Your message matters. Get it right, and you'll reap the rewards.

(Original Workshop Date: March 15, 2022)